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Senior Director of Marketing

Marketing & Advertising

Work Location Ho Chi Minh (Tan Dinh Ward)
Job Level Director
Job Type Permanent
Qualification Bachelor
Experiences 10 Years
Salary Negotiable
Industry Marketing
Deadline to Apply 30/04/2026
Contact Person Recruitment Department (0254) 378 8124
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Job Benefit

  • Laptop
  • Insurance
  • Travel opportunities
  • Health checkup
  • Annual Leave

Job Description

  • Set marketing strategy, brand positioning and integrated campaign roadmaps aligned with company objectives.
  • Oversee planning, production and execution of multi-channel campaigns (digital, social, PR, print, events).
  • Lead the Marketing & Communications team; recruit, mentor and develop talent.
  • Manage external agencies, vendors and creative partners; ensure quality, timelines and budgets.
  • Coordinate cross-functional initiatives with sales, operations, and leadership to drive demand and conversion.
  • Oversee brand governance, messaging consistency and content standards across touchpoints.
  • Define KPIs, track campaign performance, optimize based on data, and report results to senior leadership.
  • Maintain compliance with company policies, regulatory requirements and budget controls.
  • Proficient in Budget Controls / Finance processes
  • Create and plan annual marketing budgets.
  • Track and share information regarding new business trends.
  • Create and ensure that company SOPs and property LSOPs are in place and adhered to.
  • Monitor monthly results and performance of hotels. Explain variations to their analytics.
  • Submit marketing activities reports on a monthly basis.
  • Maintain strong relationships in the industry, both hospitality and non-hospitality (associations, business chambers, media, press etc)

Job Requirement

  • Minimum of 10 years’ experience in Marketing, and/or Communications with established agencies, hospitality or related industries.
  • At least a bachelor’s degree in any field.
  • Knowledge of hotel, property management, or entertainment business.
  • Strong in inter-personality and leadership skills.
  • Proficiency in English communication and computer literate.
  • Strong in driving results and people management and development.
Job tags: Senior Director of Marketing

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