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Work with VP of Korean Sales & Marketing to implement short and long range goals, objectives, policies and corporate driven operating procedures. Proactively communicate guidelines for staff that shapes the unparalleled standards expected.
Assists to manage assigned operational functions consistent with the strategic plan and vision for the department and The Grand Ho Tram.
Communicates the vision of The Grand Ho Tram property and inspire commitment amongst marketing team.
Manage the delivery and measurement of guest service consistent with the company’s core service standards and brand attributes.
Participate in the development of The Grand Ho Tram marketing strategies to increase volume, market share, and hotel revenue, monitoring current booking trends and modifying marketing strategies accordingly.
Monitor department expenditures and assist in the control of costs.
Provide input into the research, development, evaluation, and implementation of new products, services, technology, and processes to ensure The Grand Ho Tram’s competitive position and in anticipation of changing customer needs within the dynamic hospitality and gaming environment.
Direct the reporting and apprising of results against planned objectives; coordinates sales staff activities; take appropriate action to maximize sales.
Create awareness and actively sell and solicit all goods and services of The Grand Ho Tram through attendance at trade shows and other industry functions. Develop marketing suggestions to maximize The Grand Ho Tram occupancy and average rate during low seasonal periods.
Provide ongoing evaluation and account analysis. Know competitor’s product and pricing. Meet or exceed room revenue and Food and Beverage quotas.
Solicit/contract group bookings, which are considered to fall within geographic or vertical market segment. Perform other necessary functions in relation to their groups on behalf of The Grand Ho Tram.
Travel as required by Department Head. Maintain close contacts with Travel Agents, Meeting Planners and corporate clients to ensure customer retention.
Maintain excellent working relationships with other department supervisor, creating a work environment that promotes teamwork, performance feedback recognition, mutual respect, and employee satisfaction; compliance with company policies, legal requirements, and collective bargaining agreements.
Closely monitor, analyze and communicate effectively the performance standards of the department, while providing metrics and regular feedback to staff regarding individual performance. Ensure efficiencies for continuous improvement.
Participates in community, professional organizations, representing and promoting the organization through community involvement.
Develop and manage individual sales plan and individual sales budget to meet or exceed revenue targets for identified territory in support of long-term revenue growth.
Responsible for all aspects of new business development including solicitation, presentations, product overviews, needs assessments, proposal generation, and contract negotiations.
Assist with developing group, event, and meeting packages for the property; create sample itineraries and pricing for each.
Converts prospects to new clients and maintains relationships with these clients in order to generate repeat business and referrals.
Identify market trends and develop strategic and tactical recommendations to the Director of Sales.
Seeks new business through finding new on-line booking opportunities and revenue management.
Maintain excellent working relationships with Key Wholesalers.
Consults with representatives of client group or organization to plan details.
Compiles month-end reports on sales goals and activities.
Provide input in recruiting, training and evaluating performance of Leisure and Travel sales team members under direct supervision. To ensure staff delivers a first-class service with unmatched elegance and professionalism while promoting a culture of accountability.
Yêu cầu công việc
Bachelor degree is required and Higher Education is preferred.
Four years working experience required related to hotel, golf and casino.
Proven experience with computers and business software.
Must present a well-groomed appearance.
Ability to communicate fluently in the primary language of the workplace both verbally and nonverbally. Fluent in Korean/English is encourage/required (depending on guest contact level).
Proven successful sales record. Ability to structure sales quota goals and revenue expectation, while creating measurable results.
Strong math skills and familiarity with statistical reports.
Ability to implement strategic plans.
Exemplary contract negotiation skills.
Knowledge of market segmentation, yield and inventory management.
Ability to create and present visual and oral presentations.
Capacity to foster productive relations and communicate ideas, thoughts and direction in client and group meetings.
Excellent guest service skills. Ability to handle difficult or stressful situations with tact and diplomacy. Exercise confidentiality with hotel and guest data.
Adheres strictly to confidentiality agreements and other policies and procedures provided by the company and appropriate for the region.
Strong understanding and appreciation of the concept of luxury and hospitality.
Preferably experience in pre-opening an integrated resort with sized casino (at least 500 tables or 1,000 slot machines).
Thorough knowledge of local regulatory requirements in the casino gaming industry
Strong business experience in reviewing and developing marketing plans, marketing materials and collaterals
Strong track record of understanding marketing dynamics and responding in a pro-active manner to assure achievement of business objectives
Experience analyzing and marketing recommendations on promotions
Ability to create effective cross-company working relationships and execute on business plan which requires multi-division participation
Knowledge of the gaming, hotel, golf and entertainment industry.
Must have excellent customer service skills
Ability to supervise and direct work of employees
Ability to write, prepare standard reports and documents
Strong computer skills in Microsoft Office Suite (Outlook, Publisher, Word, Excel, PowerPoint,).
Self-starter, collaborative, and highly organized, along with being an innovative problem solver and a creative marketer with a strong sense of urgency.
Ability to prioritize and process multiple complex projects and deadlines with attention to detail and organization.
Ability to creatively approach challenges and projects and to work both independently and in teams effectively for the best possible outcome.
